NBA Live 09 is back with the best playing basketball game in the category that rewrites the book on authenticity and makes good on the promise of 24/7 connectivity - but is still accessible enough for new users to get in on the ground floor.

New features like 'Pick and Roll Control,' 'Defensive Lockdown Control,' 'Signature Playcalling' and 'Quickstrike Ankle-Breakers' will make the Live experience fun, long-lasting and satisfying. For those in need of some extra coaching, NBA Live 09 takes you to training camp with the NBA Academy that gives you a chance to hone your skills.

NBA Live 09 has rewritten the rules and fundamentally shifted the way you look at sports simulation games. NBA Live DNA emulates - with absolute precision - an NBA player in every sense of the word and it does so dynamically.

Live 365 takes the statistical data of NBA Live DNA and brings it to life. NBA Live 09 is now constantly evolving and authentically reflects what you see on the court in your virtual experience. Just like the real NBA game, players get injured, free agents sign late, great players go cold and no-names breakthrough. If you're a sports fan, this is a dream come true - NBA Live 09 is made fresh daily.

Special Features

NBA Academy: Get the most out of your game and hone your skills when you jump into game with an all-new practice facility.

Quickstrike AnkleBreakers: Force your defender to step up and guess what you'll do next. Trigger the turbo button and use the right analog stick for bold, responsive ball-handling moves to fake out your defender and create scoring opportunities.

Lockdown Control: A new risk reward system to lock in your check on defense. Get in tight on a strong shooting guard to take away his shot, or play back to keep a quick point guard from blowing by you.

Pick and Roll Control: This new two-man game mechanic lets you control both the ball handler and the screener, as you set screens and run two-man plays, with on court instructions popping up to guide you through each play.

Signature Playcalling: Introducing an accessible in game playcalling system that pushes on-court visualisation to guide you through the play. Linked to Live 365, this feature will suggest authentic plays for NBA's stars to run on the court.

5 vs. 5 Online Team Play: All 10 players on the court can now be controlled by users on 10 different consoles around the world.

Extend your Game with EA Sports World: Create your own highlight reel then upload the video to EA Sports World to prove your passion to the world.

NBA Live DNA: The brain behind the game is powered by Synergy Sports Technology, the premier analytics provider for over 20 NBA teams, which evaluates Player DNA that breaks down how a player scores, Team DNA that rates how the players on the floor play as a unit and Tendencies that refer to the percentage a player drives left, right or shoots from each spot on the floor.

Made Fresh Daily: Live 365 is the promise of 24/7 connectivity delivered for the first time, providing you an unprecedented level of authenticity and realism. Now every game truly is different powered by NBA Live DNA data updating daily.